Project Earthlings was thrilled to attend the International Union for Conservation of Nature (IUCN) Congress 2025 in Abu Dhabi! Held every four years, the Congress is the world’s largest gathering for conservation, bringing together thousands of professionals from high-level experts in Species Survival Commissions (SSC) to scientists, policymakers, finance specialists, sustainability officers, and young leaders. For us, the Congress was the perfect opportunity to connect and engage with individuals working on marine and coastal ecosystems in the region, gain insights on how to shape conservation education, and actively participate in discussions that are setting the global agenda for nature’s future. 

A major theme that resonated with our mission was the emphasis on actionable results, innovation and education as a strategic pillar. For example, the IUCN’s emphasis on innovative technologies and in-depth discussions around the use of Unmanned Aerial Vehicles (UAVs) or drone technology, were of relevance to Project Earthlings’ primary goal of using drone technology in nature conservation, including activities such as habitat mapping, plastic pollution studies, and reef monitoring. 

Additionally, the strong presence of themes like Nature-based Education and Scaling Resources for Action underscored a vital message: conservation education is a strategic pillar, not just an optional activity.  A crucial discussion centred on behavioural change and the importance of pre- and post-perception studies also revealed the importance of measuring impact. For Project Earthlings, whose work is dedicated to engaging youth in conservation, it’s not enough to simply raise awareness. We must also effectively measure if that awareness translates into real-world actions, like reduced plastic use or responsible diving practices. These conversations will reshape how we plan our initiatives, ensuring every educational campaign we launch has a measurable impact plan baked in from the start. 

Finally, one of the most valuable aspects of the IUCN Congress was the chance to network with local and regional specialists focused on the unique challenges of the Gulf’s marine environment. We were able to create new connections with organizations tackling critical issues like coral reef restoration and coastal development, sharing challenges and successes specific to the region’s climate and policy landscape. 

Attending the IUCN Congress has provided an injection of knowledge, inspiration, and connection for Project Earthlings. These insights will be embedded into our educational programs and field research, and we are excited to continue contributing to conservation, raising awareness and encouraging a proactive generation of Earthlings! 

By Malaak Al Lawati